The college application process can be intimidating and confusing, especially for students from low-income families and those who will be the first in their family to go to college. By joining the American College Application Campaign, high schools can develop strategies to ensure every senior has a plan and gets the opportunity to apply to college. 

The American College Application Campaign builds excitement for the college application process and helps remove barriers as students navigate the college application and admissions process. Through the support of ACAC, state leaders, school staff, and community members provide students with individualized support and assistance as they prepare for and complete the college application process. Since the campaign’s inception in 2005, over 3.69 million students have submitted more than 5.99 million applications through ACAC events. 

Join ACAC staff and educators from across the country on Thursday, August 12 at 4:00 p.m. ET/3:00 p.m. CT to:   

  • learn about the American College Application Campaign, 
  • what it means to be a host site, 
  • ways to remove barriers preventing students from applying to a postsecondary institution,
  • how to adjust for possible in-person limitations, and 
  • why you should consider hosting a campaign event.  

By joining the webinar, you’ll receive access to timelines, event planning templates and student resources to support efforts to ensure every senior applies to at least one college. You’ll also hear from a host site that received a 2020 ACAC School of Excellence award for their participation and a state campaign leader sharing the importance of connecting your efforts with ACAC and your state campaign.


Date: Thursday, August 12, 2021
Time: 4:00 p.m. ET / 3:00 p.m. CT
Duration: 60 minutes


Lisa KingLisa King is director of the American College Application Campaign, a national initiative of ACT’s Center for Equity in Learning. ACAC is designed to increase the number of first-generation students and students from low-income families pursuing a college degree or other higher education credential. She served as the Campaign’s senior communications specialist before being named director. Prior to joining ACT, King served local, state, and national nonprofits and education institutions through her communications consultancy, Lisa King Consulting, LLC. She specialized in brand management, media relations, social media, and event planning. Before starting her consultancy, she worked for the Michigan College Access Network, Michigan Nonprofit Association, and Davis Brand Capitol.

King holds a bachelor’s degree from Central Michigan University where she studied Integrative Public Relations and Public Affairs and completed the Leader Advancement Scholarship program. She recently completed a master’s degree in strategic communication at Michigan State University. Lisa currently serves as a board member of Eastminster Child Development Center, is an emeritus board member of the Michigan Breastfeeding Network, and is a founder of the CMU Volunteer Center Alumni chapter. She resides in East Lansing, Michigan with her husband and three children where they enjoy camping and exploring the outdoors.

Manisha MishraManisha Mishra, Program Director, leads all of Alabama Possible’s poverty education and educational attainment programs. Her role in Alabama Possible gives her the opportunity to use her skills to forward her passion in creating education equity in the state of Alabama. She joins Alabama Possible following 15 years’ service at Miles College as the director of student activities, first-year enrichment program manager, and English instructor. She also worked as an advertising manager and editor at the Times of India. Manisha earned a bachelor’s degree in English and psychology from BJB College in Bhubaneswar, India, and a master’s in English from Utkal University Bhubaneswar, India.